João Ministro

General Director of Proactivetur


45 yeas old, born in Loulé, graduated in Environmental Engenear by Algarve University. General Director of Proactivetur, responsible tourism agency, expert in local development, ecotourism and creative tourism. In last 15 years have been responsible for several projects in Algarve aiming the sustainable development of inland areas. Among them are “Via Algarviana”, "Projecto Querença", “Nature Tourism in Algarve” or "Walking Festival Ameixial". Since 2013 is also part of “Projecto TASA” managing team, coordinating several actions regarding the promotion of old ancestral craft techniques of the region. Among them are creative residencies, development and commercialization of design products, master-appetizer craft learning programs, local project planing and development (namely “Loulé Criativo”). Member and founder of local development cooperative (Cooperativa QRER), focusing the sustainable development on the inland regions of Portugal and the promotion of natural and cultural local resources.
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